Monday 30th March 2020
Coursework
My media coursework is going to be an educational cooking magazine front cover and double page spread targeted towards an audience of 10-13 year olds who are just finishing primary school or already in secondary school, being interested in cooking and baking of any gender and any race. The magazines colour pallette has some use of bright and pastel colours; such as, lemon, bright fuchsia and turquoise as children are attracted to brighter colours. The front cover is very plain and simple as it is just a colourful cake which could encourage children that they could make cakes just as good. There is very little writing on the magazine because if i had used a lot of writing it wouldn't appeal to a younger audience, as not all children can read a lot of information, it is all very simple.
poppysingletonmedia2020
Monday, 30 March 2020
Thursday, 7 February 2019
Monday, 9 July 2018
Photography challenge #2
Thursday, 5 July 2018
Mock DIRT
Question 7
For the movie to make a video game links to the film could be they wanted people that enjoyed the film to enjoy the video game. Another reason is to promote the movie by making a video game. Ways to promote is by using adverts, posters etc. Also Mcdonalds advertised the lego movie by putting characters on cups to sell with happy meals.
Question 8
Blume and Katz argued that there are many uses and gratification the audiences gain from the media and these make the media successful. Personal identity, social integration, entertainment and surveillance are four types of uses and gratifications.
Video games offer entertainment. The Lego Movie game, like most games, allows the player to enter a frictional world that means they can escape from their everyday life. It allows players work their way up the levels they can feel the satisfaction of becoming inexpert player.
Question 9
The poster campaign for The Lego Movie follows the genre codes and conventions of film advertising.
The main poster with several cast members contains a tagline- the story of a nobody who saved everybody- that sums up the appeal of them film. in this case, the appeal is that the audience can follow an ordinary hero who is just like them and watch him triumph. This hero is designed to appeal to family audiences in that we can see both in the main posters his character poster that emmet look vulnerable and small and not in control of events- children can identify with this and their parents can too.
All the posters are brightly coloured and well lit to create strong visual images. This fits the conventions of the family animated films and connotes a lightness of touch that will appeal to family audiences
For the movie to make a video game links to the film could be they wanted people that enjoyed the film to enjoy the video game. Another reason is to promote the movie by making a video game. Ways to promote is by using adverts, posters etc. Also Mcdonalds advertised the lego movie by putting characters on cups to sell with happy meals.
Question 8
Blume and Katz argued that there are many uses and gratification the audiences gain from the media and these make the media successful. Personal identity, social integration, entertainment and surveillance are four types of uses and gratifications.
Video games offer entertainment. The Lego Movie game, like most games, allows the player to enter a frictional world that means they can escape from their everyday life. It allows players work their way up the levels they can feel the satisfaction of becoming inexpert player.
Question 9
The poster campaign for The Lego Movie follows the genre codes and conventions of film advertising.
The main poster with several cast members contains a tagline- the story of a nobody who saved everybody- that sums up the appeal of them film. in this case, the appeal is that the audience can follow an ordinary hero who is just like them and watch him triumph. This hero is designed to appeal to family audiences in that we can see both in the main posters his character poster that emmet look vulnerable and small and not in control of events- children can identify with this and their parents can too.
All the posters are brightly coloured and well lit to create strong visual images. This fits the conventions of the family animated films and connotes a lightness of touch that will appeal to family audiences
Thursday, 28 June 2018
Uses and Gratification
- Blamer and Katz researched how and why people select certain media products over other
- They came up with 4 main uses:
-Information
-Relationships
-Entertainment
-Identity
- Entertainment: offers distraction from the world.
- Personal identity: Helps us consider who we are; what ideas and values we identify with.
- Relationships: Find things we can share and discuss with others.
- Information: New information we want to know or take pleasure in knowing.
Monday, 25 June 2018
Thursday, 21 June 2018
Thursday 21st June
LO: To explain the effectiveness of the campaign; to analyse using uses & gratification theory
The Lego Movie:
Poster Campaign

Male as active construction worker Female as passive
Blue colour palette Blue colour palette
Masculinity- Basic high vis jacket
Femininity- Basic makeup,
Freckles and lashes.


Denotations- what it looks like/relates too.
Connotations- Things to be associated with the
The Lego Movie posters use stereotypes to create representations that appeal to the films target audience and are easily understood.
In this poster of Wyldstyle (Elizabeth Banks) her stereotyped denotations is very emo-sort of style because of her black, pink and blue hair. She also has the Hollywood celebrity effect on her eyelashes, lipstick and eyebrows; bright bold lips, dark styled eyebrows and long lashes.
LO: To explain the effectiveness of the campaign; to analyse using uses & gratification theory
The Lego Movie:
Poster Campaign

Blue colour palette Blue colour palette
Masculinity- Basic high vis jacket
Femininity- Basic makeup,
Freckles and lashes.


Denotations- what it looks like/relates too.
Connotations- Things to be associated with the
The Lego Movie posters use stereotypes to create representations that appeal to the films target audience and are easily understood.
In this poster of Wyldstyle (Elizabeth Banks) her stereotyped denotations is very emo-sort of style because of her black, pink and blue hair. She also has the Hollywood celebrity effect on her eyelashes, lipstick and eyebrows; bright bold lips, dark styled eyebrows and long lashes.
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